Whether you’ve spent just one year or a lifetime on The Hill, you will forever be part of the Razorback family. Forever-Red provides unique and personalized gifts, products, and apparel that allow you to take the memories with you, wherever you go.
And, we’re not just any business. Forever-Red is powered by SAKE: Students Acquiring Knowledge through Enterprise. SAKE is a 100% student-run business on the University of Arkansas campus. From developing new products to fulfilling orders, students do everything. When you buy a Forever-Red product, you are shaping the next generation of UA business students.